Clock - Manifesto

A short while ago now I was contacted by digital agency Clock with an idea to create some kind of hand-lettered manifesto for their internal brand guidelines. This seems to be quite a popular desire for many types of company these days. I've worked on several projects already for other clients where the brief was exactly this - personal internal branding. 





We all know that businesses spend thousands, millions every year on promoting themselves to their peers, their industry and most importantly their clients and potential customers. This current idea that reflecting that approach back into the organisation is a good one as far as I'm concerned. I've always liked a good manifesto